Routeplanning for Consumer Packaged Goods

The Challenge

Challenges in routing for consumer packaged goods are:

    1. On a strategic/tactical level: the mapping of outlet towards depots, or the assignment of products to depots.
    2. The computation of the best days to deliver outlets (tactical route planning, applied at several non-food retailers with strong business cases).
    3. Taking care of specific food retail conditions, e.g., combination of multiple products with their characteristics, e.g., ambient, frozen, chilled with flexible compartments and special promotion planning.

The Solution

ORTEC offers 5 solutions for CPG companies:

    1. ORTEC Tactical Route Planning for strategic/tactical issues related to vehicle routing.
    2. ORTEC Transport and Distribution for operational/real-time issues related to larger, mulit site and multi user vehicle routing planning
    3. ORTEC Shortrec for a combination of tactical and operational issues, with less real-time requirements.
    4. ORTEC Loaddesigner for carton, pallet and vehicle loading. ORTEC LEO as embedded solution suite including extensive loadbuilding and vehicle routing functionality

The Benefits

Primary benefits:

  • Better routes, loads and schedules
  • Savings based on better locations for depots
  • Improved line hauls
  • Full load forecast already during order intake
  • More stops per trip
  • Higher service level
  • Less mistakes
  • Quick decisions possible
  • Less effort needed for making plans
  • Less risk passing laws
  • Less need for hiring equipment

Secondairy benefits:

  • Increased customer satisfaction
  • Less illness for employees (less stress)
  • Quicker response to customer demands
  • Less CO2 emission
  • Better utilization of equipment

Why Us

Capgemini is your best partner to define your future strategy and implement supporting systems, including change management. ORTEC adds the best decision support solutions for optimized route planning and loading. ORTEC solutions help you to take more criteria into account then you ever could do before. With a customer base of more than 1200 customers, including about 400 transportation companies, more than 150.000 trucks are planned each day. ORTEC works together with strong partners including Transics, Greencat, Kewill, TomTom, Navteq and SAP. The combination of Capgemini and ORTEC will bring you the best strategy, combined with the best resource planning solutions and the most extensive implementation and support experience.

Contact Us

Wim-Paul Swanborn, Herman Bosker
Contact our Utrecht office.
e-mail: gscaps.nl@capgemini.com tel: +31 30 6898402